PixelGraphics designs new branding and catalog for Baker Equipment & Supplies

Baker Equipment & Supply provides equipment and supplies for the car wash industry and was needing a complete rebranding. Previously, they just had a capital “B” from the font Blippo as their logo. It was very outdated and also didn’t say anything about their company. They wanted to use their name so that the logo would reinforce name recognition. They also wanted the logo to suggest what their business was about. Our solution was to use a bold font and replace the letter “A” in “BAKER” with a simple illustration of a car getting rinsed from above with streams of water. They were very pleased with our solution and asked us to also design their catalog, business cards, letterhead, envelopes, trade show display, and some graphics used at the car wash facilities.