Porcher’s new catalog design begins collaboration between PixelGraphics and American Standard

Porcher is a luxury division of American Standard. This was the first of many catalogs we did for them. We designed the catalog using existing photography and through digital retouching, changing scale, and superimposing photos, we created a dynamic look for the Porcher line. We used a simple but elegant use of typography to lend an air of sophistication. We created custom color variations for the “Special Color Program” page at the end of the catalog. The success of this catalog earned us many more opportunities with American Standard and its various divisions.